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Service Automation: How to Revolutionize your Customer Service with Marketing Automation

Service Automation: How to Revolutionize your Customer Service with Marketing Automation

by Norbert Schuster | Dec 15, 2025 | Service Automation, blog, Customer Experience, Marketing-Automation

Imagine your customer service running itself. Inquiries are answered proactively, new customers feel perfectly supported from day one, and even with complaints, your customers are delighted in the end. Sound like a dream? With service automation, this dream becomes a...
Sales Signals: The Untapped Superpower in Sales

Sales Signals: The Untapped Superpower in Sales

by Norbert Schuster | Dec 1, 2025 | blog, Digitisation, Sales

In a world where customers are more informed and demanding than ever before, sales teams must adapt their strategies. The days of pure “push” selling are over. Today, it’s about listening, understanding, and offering the right solution at the right...
Why Marketing Automation is a Must for IT Companies

Why Marketing Automation is a Must for IT Companies

by Norbert Schuster | Nov 5, 2025 | blog, Marketing-Automation

In the fast-paced and competitive IT industry, it is essential for companies to stand out from the competition, efficiently acquire new customers, and generate more revenue from existing ones. Marketing automation is no longer a luxury but a critical success factor....
Marketing Automation & Sales Automation: How to Solve the Most Common B2B Challenges and Sales Performance Killer

Marketing Automation & Sales Automation: How to Solve the Most Common B2B Challenges and Sales Performance Killer

by Super Admin | Apr 23, 2025 | blog, Marketing-Automation, Sales-Automation

In today’s B2B landscape, marketing and sales teams face growing pressure. Sales Performance Killer: rising competition complex buying processes digitally informed customers — all while time and resources are limited. At first glance, these challenges seem individual....

Norbert Schuster

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