For a new kind of sales - New Model Sales
Digital Sales Pioneer | Author | Speaker | Coach
Inventor of the Waterhole Strategy® and the Schuster Model®
Norbert Schuster
In the past, it was the Passat, the tie and the clipboard that shaped sales.
Today, it’s digitalization, podcasts, videos and LinkedIn that define the new era. As an expert in sales and marketing, my goal is to convey complex content in a simple way and lead companies into the digital future.
My passion is to modernize sales sustainably and strengthen it for the future.
In my lectures and workshops, I inspired several thousand participants for digitalization in marketing and sales.
About me
I am a strategy consultant for digitization in marketing and sales, helping companies to use the potential of digitization for their marketing. I advise and support companies in the strategy/concept development and implementation of lead management, existing customer management, marketing/sales automation, buyer persona, customer journey analysis, nurturing and the Wasserloch-Strategy®.
I am a consultant, speaker, lecturer and author of the books
- Increasing existing customer sales in B2B – repeat, up- and cross-selling in times of digitalization
- Digitalization in marketing and sales
- Marketing automation
- Lead management and
- The inbound marketing method
In over 30 years of professional experience, I have built up and managed several marketing and sales departments. My technical understanding is based on my training as an electronics technician.
My approach
- Cross-functional teams: Building and promoting marketing and sales teams that achieve success through common goals and integrated strategies.
- Digitalization & automation: Using digital tools and marketing/sales automation to optimize sales.
- Lead management: Empathy for customers to strengthen your brand presence with the Waterhole Strategy® and automated nurturing processes.
- Existing customer management: modern repeat, up-, cross- and account-based selling in times of digitalization. In the combination of digitalization and personal sales.
- Training / coaching hybrid sales: new model sales
- Mental coaching & potential analysis: Cultivating a sales mentality that focuses on teamwork, performance and customer understanding.
- Recruiting automation: Optimization of recruitment through candidate persona and automated recruiting processes.
Why Norbert Schuster?
With my many years of experience in digitalization, mental coaching and as the inventor of the Schuster Model®, I combine digital expertise with behavioural psychology. My approach makes sales more emphatic, effective and future-oriented.
My customers
I love customers with complex offers. As I have spent over 30 years building up marketing and sales departments in the B2B sector, this is where my expertise lies. However, my Schuster model is also suitable for digitalization in marketing and sales in the B2C sector.
Publications & Media
Author of “Increase existing customer sales in B2B – repeat, up- and cross-selling in times of digitalization”, “Digitalization in Marketing and Sales”, “Marketing Automation”, “Lead Management” and “The Inbound Marketing Method”. Speaker and speaker who shares his expertise to reshape the way we think about business and sales.
Get in contact
Are you already taking full advantage of the opportunities offered by digitalization and automation in your marketing, sales and HR? Contact me using the contact form or at n.schuster@strike2.de for a future-oriented sales, recruiting and marketing strategy.
Get in contact with us
Our contact data
strike2® GmbH - from cold to close®
Friedenstr. 15
D-63801 Kleinostheim
Tel: +49 6027 464219
Mobil: +49 170 41 70 717
Fax: +49 6027 464239
n.schuster@strike2.de
www.strike2.de
Linkedin: www.linkedin.com/in/NorbertSchuster
YouTube: https://www.youtube.com/c/NorbertSchuster